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Intercultural competence
Africa

ANYONE TRAVELING (ON BUSINESS) IN AFRICA SHOULD FAMILIARIZE THEMSELVES WITH THE CULTURE OF THE COUNTRY. FIND OUT EVERYTHING YOU NEED TO KNOW ABOUT “INTERCULTURAL COMPETENCE IN AFRICA”.

Contents/chapters of this sam® instruction:

  • Sub-Saharan Africa – Definition
  • Legacy of the colonial era
  • Greeting & Salutation
  • Business card & gifts
  • Communication
  • Business lunch
  • Dress code
  • Useful tips
  • Special countries (Ethiopia, Angola, Ghana, Kenya, Nigeria, South Africa)

 

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